Bate-papo Corner: "OK Boomer - Let's Talk About Exhibitions" - Bridging Generations: From Legacy to Gen Z
Talk
2025-11-20 | 03:35 PM - 03:55 PM | Hall 2 - ground floor
What happens when decades of industry experience meet the fresh perspective of Gen Z? In this lively conversation, Gerald Böse, CEO of Koelnmesse, and Victoria Cai, Digital Marketing Executive at Informa Markets Asia, explore how exhibitions are evolving in format, purpose, and audience expectations. Together, they’ll discuss what the next generation values in face-to-face events, how innovation and tradition can coexist, and where they find common ground in shaping the industry’s future.
About Bate-Papo Corner
Running alongside the networking break, Bate-Papo (bah-tchee-PA-poo) is an informal space for dynamic, small-group conversations. Inspired by the Portuguese term for “chat,” it empowers attendees to shape the dialogue and learn from each other in an open, participatory setting. Located in the heart of the coffee and networking area, it’s the perfect spot for candid exchanges and sharing insights. All sessions recordings will be converted to "UFI Bate-Papo Unplugged" podcasts and shared to Spotify.
