92nd UFI Global Congress 2025 - programme at glance

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DATES Tuesday, november 18 Wednesday, november 19 Thursday, november 20 Friday, november 21 Saturday, november 22

TIME SLOT

SESSION TYPES Associations Committee Bate-papo Corner Board of Directors Breakout General Assembly Governing Bodies How I see it Insight Keynote Networking Panel Presentation Session Talk UFI Chapter Meeting Working Groups Workshop Xchange Session

Day 1

Tuesday, November 18

09:00 - 22:00

Greater Bay Area Local Tours

Networking

Commerce and Investment Promotion Institute of the Macao SAR Zhuhai International Convention & Exhibition Center

16:00 - 18:00 Room 201C - level 2

Board of Directors Meeting (by invitation only)

Board of Directors

19:00 - 21:00

Board of Directors Dinner (by invitation only)

Networking

Day 2

Wednesday, November 19

09:30 - 10:30

UFI Chapter Meetings (UFI Members only)

UFI Chapter Meeting

10:45 - 12:00 Room 201A - level 2

Associations Committee Meeting (by invitation only)

Associations Committee

10:45 - 12:00 Hall 2 - ground floor

Speed Networking – extended and enhanced

Networking

ExpoPlatform

12:00 - 13:30 Hall 2 - ground floor

Light Lunch

Networking

13:30 - 14:30 Hall 2 - ground floor

General Assembly

15:00 - 15:15 Hall 2 - ground floor

Modern Fairs Still Run on Analog

Xchange Session

Leon Funke

VisiFair - VisiTrans GmbH

15:15 - 15:30 Hall 2 - ground floor

Insights from managing Singapore’s largest purpose-built MICE venue – Singapore EXPO

Xchange Session

Sim Lim Ng

Singapore EXPO

15:30 - 15:45 Hall 2 - ground floor

Xchange Session - Memento

Xchange Session

MementoPhoto.AI

15:45 - 16:00 Hall 2 - ground floor

Break

Networking

16:00 - 16:15 Hall 2 - ground floor

AI-Driven Sponsorship: The New Playbook (Case Study with ReThink HK)

Xchange Session

Sum Wong Chris Brown

EventX

16:15 - 16:30 Hall 2 - ground floor

How to make profit by building modular?

Xchange Session

Emmanuel Hamelinck Daan Ruysschaert

Aluvision

16:30 - 16:45 Hall 2 - ground floor

Mapping the Modern Event: Data-Driven Insights on Networking, Sponsorship, and the Future of AI

Xchange Session

Robert Chain Nina Xiao

Swapcard

19:30 - 22:00 Hall 11 - ground floor

Welcome Reception - Step Back in Time! Celebrate 100 Years of UFI in 1920s Style!

Networking

Visit Detroit

Day 3

Thursday, November 20

06:30 - 07:45 Meeting point at 6:30 AM in the lobbies of the Regala and Marriott hotels

UFI Sports Club

Networking

08:00 - 09:00

Networking Refreshments

Networking

09:00 - 09:30 Hall 2 - ground floor

Opening of the 92nd UFI Global Congress

Session

Guest of Honour: Paul Chan Mo-po, GBM, GBS, MH, JP Fred Lam Tin-fuk, GBS, JP Dr Peter Lam Kin-ngok, GBM, GBS

09:30 - 10:20 Hall 2 - ground floor

Building Community in the Age of Global Transformation

Keynote

Dex Hunter-Torricke

10:20 - 10:45 Hall 2 - ground floor

Future-first: How Leading Organisers Are Redesigning the Exhibition Experience

Session

Panittha Buri Peter Hall Stefan Rummel Helen Woodbridge

11:00 - 11:45

Networking Break

Networking

11:05 - 11:20 Hall 2 - ground floor

Bate-papo Corner: From Asia to AI: A CEO’s Take on the Future of Events

Talk

Gregory Hitchen

Swapcard

11:20 - 11:40 Hall 2 - ground floor

Bate-papo Corner: Decoding the Top 20: The Dynamics Behind the Rankings

Talk

Danica Tormohlen Florent Jarry

Swapcard

11:45 - 12:25 Hall 2 - ground floor

What Our Industry Can Learn From HYROX

Session

Gary Wan

Marina Bay Sands

12:25 - 12:40 Hall 2 - ground floor

Medal of Honour Ceremony: Celebrating the Present And Honouring the Past

Session

12:40 - 14:00

Networking Lunch

Networking

14:00 - 14:50 Hall 2 - ground floor

Rethinking the Role of Service Providers in Shaping 'What’s Next'

Session

Geoff Dickinson Jason Stead Inès Ginon Dave Schmidt

14:50 - 15:00 Hall 2 - ground floor

UFI Award Winners Ceremony

Session

15:00 - 16:00

Networking Break

Networking

15:10 - 15:30 Hall 2 - ground floor

Bate-papo Corner: Step Into the HYROX Phenomenon – Where Conversation Meets Movement

Talk

Gary Wan

Swapcard

15:35 - 15:55 Hall 2 - ground floor

Bate-papo Corner: "OK Boomer - Let's Talk About Exhibitions" - Bridging Generations: From Legacy to Gen Z

Talk

Gerald Böse Victoria Cai

Swapcard

16:15 - 17:15 Room 201A-B - level 2

Insight Series – Ideas in Action: Digital Innovation

Workshop Digital Innovation

Simone Zaccherini Stephan Forseilles Enrico Gallorini

16:15 - 17:15 Room 201C - level 2

Insight Series – Ideas in Action: Operations & Services

Workshop Operations & Services

Laura Purdy Jörg Zeissig

16:15 - 17:15 Room 203-204-205 - level 2

Insight Series - Ideas in Action: Sustainability

Workshop Sustainable Development

Vincenzo Cecere Raymond Rhodes Edwin Van Der Vennet

17:20 - 18:20 Room 201C - level 2

Insight Series – Ideas in Action: HR

Workshop HR

Thamita Chongswatvorakul Zinnia Angus

17:20 - 18:20 Room 203-204-205 - level 2

Insight Series – Ideas in Action: Industry Partners

Workshop Industry Partners

Tanya Pinchuk Nina Sossau Dirk Urra Sebastian Witt Peter Hall

17:20 - 18:20 Room 201A-B - level 2

Insights Series - Ideas in Action: Marketing

Workshop Marketing

Ewa Woch Carolina Giobbi Rowena Arzt

19:30 - 23:00 Museum M+ - Departures from official hotels at 19:00 / 19:15 / 19:30

Congress Dinner

Networking

AsiaWorld-Expo Management Limited Hong Kong Tourism Board

Day 4

Friday, November 21

08:00 - 09:30

Networking Refreshments

Networking

09:30 - 10:20 Hall 2 - ground floor

How Are Venues Evolving to Meet the Future of Events?

Session

Joyce Ann Leveston John Sharkey Hugh Jones Huda Al Shamlan

10:20 - 11:00 Hall 2 - ground floor

Redefining Exhibition Formats

Session

Ilaria Basile Anida D'Costa Taher Hakami Sarah Jung Diana Maria Salman

11:00 - 11:45

Networking Break

Networking

11:05 - 11:25 Hall 2 - ground floor

Bate-papo Corner: Better Stands: From Build to Buzz

Talk

David Harrison Emmanuel Hamelinck Jörg Zeissig

Swapcard

11:25 - 11:45 Hall 2 - ground floor

Bate-papo Corner: Tariffs, Politics and Shifting Supply Chains – What It Means For the Exhibition Industry in Asia

Talk

Wolfram N. Diener Rita Chu Jimé Essink

Swapcard

11:45 - 12:30 Hall 2 - ground floor

The Global Economic Outlook

Session

Nick Marro

12:30 - 13:00 Hall 2 - ground floor

UFI Presidency Handover

Session

13:00 - 14:30

Networking Lunch

Networking

14:30 - 16:00 Hall 2 - ground floor

Host Country Session - Gateway to Growth: Unleashing Opportunities in the Great Bay Area

Session

16:00 - 16:30 Hall 2 - ground floor

Congress Closing and Next Host Announcement

Session

18:00 - 22:00 Departure from AsiaWorld-Expo at 17:00

Tram Party in Hong Kong

Networking

Day 5

Saturday, November 22

10:00 - 16:00

Post-Congress Tours

Networking

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Tuesday, November 18 Wednesday, November 19 Thursday, November 20 Friday, November 21 Saturday, November 22

Departure from AsiaWorld-Expo at 17:00Hall 11 - ground floorHall 2 - ground floorMeeting point at 6:30 AM in the lobbies of the Regala and Marriott hotelsMuseum M+ - Departures from official hotels at 19:00 / 19:15 / 19:30Room 201A - level 2Room 201A-B - level 2Room 201C - level 2Room 203-204-205 - level 2

07:00 07:30 08:00 08:30 09:00 09:30 10:00 10:30 11:00 11:30 12:00 12:30 13:00 13:30 14:00 14:30 15:00 15:30 16:00 16:30

11/18/2025 16:00 - 18:00 Room 201C - level 2

Board of Directors Meeting (by invitation only)

Board of Directors

11/18/2025 | 16:00 - 18:00 | Room 201C - level 2

11/19/2025 10:45 - 12:00 Room 201A - level 2

Associations Committee Meeting (by invitation only)

Associations Committee

11/19/2025 | 10:45 - 12:00 | Room 201A - level 2

11/19/2025 10:45 - 12:00 Hall 2 - ground floor

Speed Networking – extended and enhanced

Networking

11/19/2025 | 10:45 - 12:00 | Hall 2 - ground floor

ExpoPlatform

Turbo-charge your networking!

Join us for a one-hour Speed Networking session and have up to 10 meetings, designed to spark meaningful conversations and open new doors.

Powered by Expoplatform, for this session you do not need to register in advance, you just show up on the day to register and check-in.

Please bring your own device and make sure you can access the email inbox you used for registration to participate fully.

11/19/2025 12:00 - 13:30 Hall 2 - ground floor

Light Lunch

Networking

11/19/2025 | 12:00 - 13:30 | Hall 2 - ground floor

11/19/2025 13:30 - 14:30 Hall 2 - ground floor

General Assembly

11/19/2025 | 13:30 - 14:30 | Hall 2 - ground floor

11/19/2025 15:00 - 15:15 Hall 2 - ground floor

Modern Fairs Still Run on Analog

Xchange Session

11/19/2025 | 15:00 - 15:15 | Hall 2 - ground floor

Leon Funke

VisiFair - VisiTrans GmbH

Today’s fairs showcase digital ambition—but too often still run on analog processes behind the scenes. From PDF forms to traffic chaos, many fairgrounds struggle with the basics. In this session, we’ll walk through real examples you’ll recognize instantly.

Whether you manage logistics, exhibitor services, or event operations, bring your experience. From manually printed access badges to inconsistent stand information or last-minute service changes, let’s talk about what’s broken—and what’s possible when we fix it as a team. We’re here to start a conversation, understand your challenges, and explore how we can solve them—together.

11/19/2025 15:15 - 15:30 Hall 2 - ground floor

Insights from managing Singapore’s largest purpose-built MICE venue – Singapore EXPO

Xchange Session

11/19/2025 | 15:15 - 15:30 | Hall 2 - ground floor

Sim Lim Ng

Singapore EXPO

Explore what truly defines the perfect MICE destination. From world-class facilities and seamless connectivity to a vibrant culinary scene and more, join us as we uncover the key factors that make a destination ideal for global meetings, incentives, conventions, and exhibitions.

11/19/2025 15:30 - 15:45 Hall 2 - ground floor

Xchange Session - Memento

Xchange Session

11/19/2025 | 15:30 - 15:45 | Hall 2 - ground floor

MementoPhoto.AI

11/19/2025 15:45 - 16:00 Hall 2 - ground floor

Break

Networking

11/19/2025 | 15:45 - 16:00 | Hall 2 - ground floor

11/19/2025 16:00 - 16:15 Hall 2 - ground floor

AI-Driven Sponsorship: The New Playbook (Case Study with ReThink HK)

Xchange Session

11/19/2025 | 16:00 - 16:15 | Hall 2 - ground floor

Sum WongChris Brown

EventX

How does AI drive more than 20 sponsor enquiries in just 3 weeks? How will the sales team perform with an AI assistant by their side?

Sponsorship is evolving fast. Organizers today must deliver measurable ROI, meaningful engagement, and real value for their sponsors. In this session, discover how EventX’s Sponsor AI Agent empowers event organizers to transform sponsorship from manual coordination into intelligent, data-driven engagement.

Joined by the Founder of ReThink HK, one of the region’s leading events for climate action and sustainable development, we’ll show how AI automation generated qualified sponsor meetings, boosted satisfaction, and built a scalable model for success. Step into the next era of sponsorship, where intelligence drives impact.

11/20/2025 09:00 - 09:30 Hall 2 - ground floor

Opening of the 92nd UFI Global Congress

Session

11/20/2025 | 09:00 - 09:30 | Hall 2 - ground floor

Guest of Honour: Paul Chan Mo-po, GBM, GBS, MH, JPFred Lam Tin-fuk, GBS, JPDr Peter Lam Kin-ngok, GBM, GBS

11/20/2025 09:30 - 10:20 Hall 2 - ground floor

Building Community in the Age of Global Transformation

Keynote

11/20/2025 | 09:30 - 10:20 | Hall 2 - ground floor

Dex Hunter-Torricke

The next decade will be the most transformative in human history. As artificial intelligence reshapes industries and societies navigate unprecedented change, we face a striking paradox: we're more connected than ever, yet starved for deep relationships and meaningful encounters.

In this keynote, Dex Hunter-Torricke, one of the global tech industry's leading thinkers on AI explores how the events industry is uniquely positioned to become the catalyst for navigating this great transition. The solutions to tomorrow's challenges will emerge from bringing people together in surprising ways that forge meaningful new connections needed to unlock breakthrough thinking. From immersive technologies to radical new formats, and the embrace of cutting-edge strategic thinking calibrated to a unique moment in human history, Dex reveals how events can create the conditions where collective intelligence flourishes and humanity's shared challenges finally meet their match.

11/20/2025 10:20 - 10:45 Hall 2 - ground floor

Future-first: How Leading Organisers Are Redesigning the Exhibition Experience

Session

11/20/2025 | 10:20 - 10:45 | Hall 2 - ground floor

Panittha BuriPeter HallStefan RummelHelen Woodbridge

This session will explore how exhibition organisers are responding to changing customer expectations and the pressures to innovate. Panellists will share practical examples of how they are evolving event formats, improving content delivery, enhancing sustainability and using customer insight to shape the future of their shows.

Moderator: Panittha Buri, Vice President, Bhiraj Buri Group

11/20/2025 11:05 - 11:20 Hall 2 - ground floor

Bate-papo Corner: From Asia to AI: A CEO’s Take on the Future of Events

Talk

11/20/2025 | 11:05 - 11:20 | Hall 2 - ground floor

Gregory Hitchen

Swapcard

Join us for a candid conversation with Greg Hitchen, CEO of Terrapinn, as he reflects on the past, present, and future of the events industry. Greg will share his personal journey, including the role Hong Kong has played in his event life, and offer insights into the evolving business opportunities across Asia. The discussion will also explore mergers and acquisitions — including what Terrapinn looks for — and the transformative role of artificial intelligence. Looking ahead, Greg will share his perspectives on the future of events, blending personal insights, industry trends, and bold ideas in an engaging and conversational style.

About Bate-Papo Corner

Running alongside the networking break, Bate-Papo (bah-tchee-PA-poo) is an informal space for dynamic, small-group conversations. Inspired by the Portuguese term for “chat,” it empowers attendees to shape the dialogue and learn from each other in an open, participatory setting. Located in the heart of the coffee and networking area, it’s the perfect spot for candid exchanges and sharing insights. All sessions recordings will be converted to "UFI Bate-Papo Unplugged" podcasts and shared to Spotify.

11/20/2025 11:20 - 11:40 Hall 2 - ground floor

Bate-papo Corner: Decoding the Top 20: The Dynamics Behind the Rankings

Talk

11/20/2025 | 11:20 - 11:40 | Hall 2 - ground floor

Danica TormohlenFlorent Jarry

Swapcard

Stax's annual ranking of the world’s Top 20 exhibition organizers offers more than a snapshot of revenue—it reflects evolving strategies, structural shifts, and competitive dynamics shaping the future of the industry.

Stax's Managing Director Florent Jarry will be interviewed by TSNN's Danica Tormohlen to take participants beyond the charts and explore various topics and trends; why some organisers are growing faster than others, profitability and how that has been trending post Covid, and why, event models and how these have been evolving - 1:1 and “B2B festivals” in particular.

The session culminates in an Ask Me Anything (AMA) with Florent — an open forum where delegates can ask their toughest questions about growth strategy, mergers and acquisitions, new market expansion, and the future of exhibition business models. Nothing is off the table.

About Bate-Papo Corner

11/20/2025 11:45 - 12:25 Hall 2 - ground floor

What Our Industry Can Learn From HYROX

Session

11/20/2025 | 11:45 - 12:25 | Hall 2 - ground floor

Gary Wan

Marina Bay Sands

In just a few years, HYROX has gone from an idea to a global fitness phenomenon, drawing tens of thousands of athletes to arenas in over 20 countries - many of them first-time participants in an event format blending competition, content and community.

In this session, Gary Wan shares how HYROX has created a scalable, repeatable format that turns spectators into participants, blends competition with community and offers lessons in B2C-style engagement that B2B events can apply.

11/20/2025 12:25 - 12:40 Hall 2 - ground floor

Medal of Honour Ceremony: Celebrating the Present And Honouring the Past

Session

11/20/2025 | 12:25 - 12:40 | Hall 2 - ground floor

11/20/2025 14:00 - 14:50 Hall 2 - ground floor

Rethinking the Role of Service Providers in Shaping 'What’s Next'

Session

11/20/2025 | 14:00 - 14:50 | Hall 2 - ground floor

Geoff DickinsonJason SteadInès GinonDave Schmidt

As our industry strives for greater sustainability, efficiency and innovation, the role of service providers is rapidly evolving. This discussion will explore how logistics, general service providers and production partners are moving beyond traditional delivery roles to become strategic contributors & partners to the future of events. The panel will examine how the supply chain is responding to shifting organiser and customer demands, adopting new technologies and helping to reimagine what exhibitions can be.

11/20/2025 14:50 - 15:00 Hall 2 - ground floor

UFI Award Winners Ceremony

Session

11/20/2025 | 14:50 - 15:00 | Hall 2 - ground floor

11/20/2025 15:10 - 15:30 Hall 2 - ground floor

Bate-papo Corner: Step Into the HYROX Phenomenon – Where Conversation Meets Movement

Talk

11/20/2025 | 15:10 - 15:30 | Hall 2 - ground floor

Gary Wan

Swapcard

Join us for an open, high-energy session led by Gary Wan of HYROX discussing this global fitness race that’s already making waves in 20+ countries. Following from Gary's mainstage session, we'll discuss how HYROX has built a worldwide community through participation, challenge, and connection. The audience drives the discussion — from growth strategies and community building to operational challenges and what exhibition and B2B events can learn from HYROX’s engagement model.

About Bate-Papo Corner

The Bate-Papo Corner is small side-stage within the UFI Global Congress, located in the heart of the main networking and coffee area. Inspired by the Portuguese term for “chat,” this format aims to empower attendees of the UFI Congress to shape the dialogue and learn from each other in a dynamic, participatory setting. This informal, small-group setup creates the perfect environment for candid exchanges and sharing insights. All sessions recordings will be converted to "UFI Bate-Papo Unplugged" podcasts and shared to Spotify.

11/20/2025 15:35 - 15:55 Hall 2 - ground floor

Bate-papo Corner: "OK Boomer - Let's Talk About Exhibitions" - Bridging Generations: From Legacy to Gen Z

Talk

11/20/2025 | 15:35 - 15:55 | Hall 2 - ground floor

Gerald BöseVictoria Cai

Swapcard

What happens when decades of industry experience meet the fresh perspective of Gen Z? In this lively conversation, Gerald Böse, CEO of Koelnmesse, and Victoria Cai, Digital Marketing Executive at Informa Markets Asia, explore how exhibitions are evolving in format, purpose, and audience expectations. Together, they’ll discuss what the next generation values in face-to-face events, how innovation and tradition can coexist, and where they find common ground in shaping the industry’s future.

About Bate-Papo Corner

11/21/2025 09:30 - 10:20 Hall 2 - ground floor

How Are Venues Evolving to Meet the Future of Events?

Session

11/21/2025 | 09:30 - 10:20 | Hall 2 - ground floor

Joyce Ann LevestonJohn SharkeyHugh JonesHuda Al Shamlan

As expectations from organisers, exhibitors and visitors continue to evolve, venues are under pressure to innovate - not just in infrastructure, but in the experience, flexibility and sustainability they offer.

In this session, venue leaders from across the globe will share how they are rethinking the purpose and potential of event spaces. It will focus on how venues are adapting their operations, design, accessibility and services to meet changing organiser and visitor expectations, and how collaboration across the ecosystem is essential to shaping the future.

Moderator: Hugh Jones, CEO, RX

11/21/2025 10:20 - 11:00 Hall 2 - ground floor

Redefining Exhibition Formats

Session

11/21/2025 | 10:20 - 11:00 | Hall 2 - ground floor

Ilaria BasileAnida D'CostaTaher HakamiSarah JungDiana Maria Salman

Exhibition formats have always changed – glacially. Over the last 10 years, we’ve discussed confex models, hybrid models, and many more, and how they change our business model and operations. Now, the debate is on how exhibition organisers widen their business model beyond these traditional extensions of the main show floor.

The NGL class of 2025 will explore new, “out of the box” formats that can inspire a new iteration of event models.

11/21/2025 11:05 - 11:25 Hall 2 - ground floor

Bate-papo Corner: Better Stands: From Build to Buzz

Talk

11/21/2025 | 11:05 - 11:25 | Hall 2 - ground floor

David HarrisonEmmanuel HamelinckJörg Zeissig

Swapcard

What makes a stand truly better?

In this lively session, we’ll explore why investing in better stands matters. Not just for organizers and exhibitors, but for the entire events ecosystem. Through real-world case studies and honest conversations, our panel of industry leaders will unpack what’s working, what’s not, and where the future is headed. Bring your toughest questions, share your own experiences, and join the dialogue that could reshape how we think about stands.

About Bate-Papo Corner

11/21/2025 11:25 - 11:45 Hall 2 - ground floor

Bate-papo Corner: Tariffs, Politics and Shifting Supply Chains – What It Means For the Exhibition Industry in Asia

Talk

11/21/2025 | 11:25 - 11:45 | Hall 2 - ground floor

Wolfram N. DienerRita ChuJimé Essink

Swapcard

This is an era of change for Asian exhibitions. Supply chains are slowing moving – or at least diversifying away from China. That will benefit India and Southeast Asian markets. India with its robust economy and venue capacity will be a growth driver in the region.

In addition, the underdeveloped market in Vietnam will finally start to realise its potential for the same reasons as India – new venues, a strong economy and companies looking for an alternative to China.

In China, economic growth may be slower and geopolitics will not be favourable, but you cannot ignore a market that accounts for more than 60% of net space sold in the region. We may be in a cycle of slower growth in China, but the opportunities there will still be on a scale that no other Asian market can match.

About Bate-Papo Corner

11/21/2025 11:45 - 12:30 Hall 2 - ground floor

The Global Economic Outlook

Session

11/21/2025 | 11:45 - 12:30 | Hall 2 - ground floor

Nick Marro

11/21/2025 12:30 - 13:00 Hall 2 - ground floor

UFI Presidency Handover

Session

11/21/2025 | 12:30 - 13:00 | Hall 2 - ground floor

11/21/2025 14:30 - 16:00 Hall 2 - ground floor

Host Country Session - Gateway to Growth: Unleashing Opportunities in the Great Bay Area

Session

11/21/2025 | 14:30 - 16:00 | Hall 2 - ground floor

11/21/2025 16:00 - 16:30 Hall 2 - ground floor

Congress Closing and Next Host Announcement

Session

11/21/2025 | 16:00 - 16:30 | Hall 2 - ground floor

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Day 1

Day 2

Day 3

Day 4

Day 5

Title

Board of Directors Meeting (by invitation only)

Associations Committee Meeting (by invitation only)

Speed Networking – extended and enhanced

Light Lunch

General Assembly

Modern Fairs Still Run on Analog

Insights from managing Singapore’s largest purpose-built MICE venue – Singapore EXPO

Xchange Session - Memento

Break

AI-Driven Sponsorship: The New Playbook (Case Study with ReThink HK)

Opening of the 92nd UFI Global Congress

Building Community in the Age of Global Transformation

Future-first: How Leading Organisers Are Redesigning the Exhibition Experience

Bate-papo Corner: From Asia to AI: A CEO’s Take on the Future of Events

Bate-papo Corner: Decoding the Top 20: The Dynamics Behind the Rankings

What Our Industry Can Learn From HYROX

Medal of Honour Ceremony: Celebrating the Present And Honouring the Past

Rethinking the Role of Service Providers in Shaping 'What’s Next'

UFI Award Winners Ceremony

Bate-papo Corner: Step Into the HYROX Phenomenon – Where Conversation Meets Movement

Bate-papo Corner: "OK Boomer - Let's Talk About Exhibitions" - Bridging Generations: From Legacy to Gen Z

How Are Venues Evolving to Meet the Future of Events?

Redefining Exhibition Formats

Bate-papo Corner: Better Stands: From Build to Buzz

Bate-papo Corner: Tariffs, Politics and Shifting Supply Chains – What It Means For the Exhibition Industry in Asia

The Global Economic Outlook

UFI Presidency Handover

Host Country Session - Gateway to Growth: Unleashing Opportunities in the Great Bay Area

Congress Closing and Next Host Announcement